NathanWBurke.com

Startups, Marketing, Opinions

Entries for October, 2008

Using Social Media In Marketing: Goals, Strategies, Tools & Execution

Over the last few days, I’ve had a lot of time to think. Between talking with recruiters, networking, and doing freelance work, I’ve still found a big chunk of time where I’ve been alone with my thoughts. And when that happens, I tend to get ideas for blog posts. This one came to me while [...]

On The Job Hunt

As I’ve referenced a few times here, I’m currently on the job hunt. Here’s how you can get in touch with me:
LinkedIn: http://www.linkedin.com/in/nathanwburke
Twitter: http://www.twitter.com/nathanwburke
Resume: Here

One Full Work Week Unemployed

So, it’s Friday, and that means it’s been a full work week since matchmine closed up shop. It’s been a crazy week full of talking with some great recruiters, networking with friends, and hearing from some really interesting companies that might have a good opportunity for me. 
As I am physically unable to relax for more [...]

Finding A Job Using Social Media Tools

Well, you know how they tell you to write about what you’re familiar with? Here goes.
So, a couple of days ago, matchmine shut down. All 50ish of us have been working the phones, sending emails, and talking to friends trying to land our next gigs. Here are some of the tactics I’ve been using to [...]

The End Of One Era, The Beginning Of The Next

So, folks. Hope your Monday is a little better than mine. As of today at noon, my employer matchmine is no longer.
I cannot go into details here, but I can say that our closing came as a shock to all involved. I’m sure it will sound like marketing-massaged buzzspeak to many, but I just want [...]

NuConomy Launches Analytics For Social Media

This morning, NuConomy launched an API-based analytics suite for social media. The product, NuConomy Studio is free to use, and can be used through a WordPress plugin.
Ontop of the usual page views, unique visitors and other basic metrics, NuConomy Studio is measuring Flash, AJAX, and Silverlight applications. Though it’s been a while, I can tell you from [...]

Unemployment- Day One

Well, this is weird.
Today is the first day since high school where I am without a job. As was reported widely yesterday, matchmine shut its doors. I wrote about the situation here. So now what?
Good question.
Right now, I’m sifting through emails, taking calls, etc., trying to figure out what I want to do next. Do [...]

Find New Music With Cherrypeel.com

Cherrypeel reminds me of a lot of other music discovery sites, but it has a few features that set it apart. Likethesixtyone.com, the site’s home page recommends new music based on popularity.
But where thesixtyone.com is basically a multiplayer game assigning points to users based on which songs they vote for, cherrypeel uses the digg.com/reddit.com system [...]

Blogstring.com Fall Pub Crawl + Sarah Wurrey’s Going Away Party

We’ve mentioned the details here before, but I want to make sure to promote this as much as humanly possible. This Saturday, we’ll be having the second Blogstring.com Boston Pub Crawl. But this one will be something else……
Blogstring’s own @sarahwurrey has accepted a new gig in Washington D.C.. So, the pubcrawl will also serve as [...]

Using Social Media Tools To Promote A User Acquisition Campaign

All new social networks and community-focused services face the same challenge: attracting a loyal user base. Having the latest and greatest facebook+twitter+flickr+whatever is great, but worthless without an active community of users. While there are many different ways to run a user acquisition campaign, this article will focus specifically on using a contest to attract [...]

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